8 12, 2017

Three Ways to Capture a Reporter’s Attention

By | December 8th, 2017|Categories: Advertising, Clients, Communications, Marketing, Public Relations|Tags: , , , , , , , , , , |Comments Off on Three Ways to Capture a Reporter’s Attention

If you’re a public relations pro, then you know that garnering media coverage for your company or your client can be an indicator of a successful public relations campaign. But it is no easy feat in the digital age – […]

23 09, 2015

Key Tips for Speaking with the Media

By | September 23rd, 2015|Categories: Clients, Communications, Marketing, Miscellaneous, News, Public Relations, Small Business|Tags: , , , , , |Comments Off on Key Tips for Speaking with the Media

by Lori Prosio 

I recently helped a client who suddenly found herself facing a flurry of media inquiries. We’d discussed key messages and potential story angles. What we hadn’t talked about was her comfort level in talking to reporters […]