It’s finally happened – you’ve landed that dream client, and they have hefty media goals. Getting a reporter to pick up a client pitch can be one of the biggest challenges to overcome as public relations professionals. Pitching is a […]
Let’s face it, one of the greatest accomplishments a PR pro can have is securing successful media coverage for a client. Creating the perfect pitch is an art form, and media relations takes patience and perseverance to really pay off. […]
by Lori Prosio
Getting media coverage is one of the best public relations moves you can make. It allows you to reach a broad audience with a credible source. The challenge is how to get that coverage; it […]
by Lori Prosio
Have you ever seen a business featured on the local news and thought, “What a great opportunity. How did they manage that?” They probably have some media relations savvy and know what it takes to get […]
