About Lori Prosio

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So far Lori Prosio has created 11 blog entries.
18 01, 2019

Ways to Best Utilize and Communicate With Your Marketing Consultant

By | January 18th, 2019|Categories: Advertising, Business Development, Clients, Communications, Marketing, Public Relations|Tags: , , , , , , |Comments Off on Ways to Best Utilize and Communicate With Your Marketing Consultant

If you’ve read my column, you know that I write a lot about marketing efforts from a consultant’s point of view. Whether it’s the importance of a marketing plan, to the necessity of monitoring that plan, to recommendations on new […]

8 11, 2018

Media Relations Policies Should be a Consideration for All Businesses

By | November 8th, 2018|Categories: Business Development, Communications, News, Public Relations|Tags: , , , |Comments Off on Media Relations Policies Should be a Consideration for All Businesses

With a constant 24 hour news cycle and one that can be disrupted and sometimes driven by citizen journalism, businesses must make it a priority to establish policies and protocols for speaking with the press. It’s important to plan ahead […]

3 10, 2018

What Does it Take to Keep Your Marketing Plan Relevant? Five Things to Consider Monthly

By | October 3rd, 2018|Categories: Blog, Marketing|Tags: , , , |Comments Off on What Does it Take to Keep Your Marketing Plan Relevant? Five Things to Consider Monthly

If you’ve been reading my column for a while, you probably already know how important marketing efforts are in relation to running a successful business. A clear marketing strategy not only enables you to promote your business, but the mere […]

7 09, 2018

Successful Networking Can Help Market You and Your Business

By | September 7th, 2018|Categories: Uncategorized|Comments Off on Successful Networking Can Help Market You and Your Business

While some networking events are large in scale, designed to connect businesses and people, others can be significantly smaller and lend themselves to more of a one-on-one interaction. As a business owner, I realize how valuable networking opportunities are – […]