AARON SAMSONMedia Planner/Buyer

“I know of no higher fortitude than stubbornness in the face of overwhelming odds.”

Louis Nizer


Aaron serves as the firm’s lead media strategist, developing paid advertising plans and placing media for the firm’s clients. Aaron’s experience enables him to create plans tailored to a client’s needs, as well as to leverage his strong relationships with media reps to negotiate rates and place the buys for optimal reach and frequency.


Hometown: I grew up in Orange County, but Sacramento is my home now!

But I wish I could live in: The mountains!

My professional superpower:  I’m a problem solver – I love coming up with creative solutions to hard problems.

Dog or Cat: If I had to choose, dog, but I love both and I have a great cat!

Favorite thing about my job: I get to work on a lot of different kinds of projects, requiring a variety of different skills and mindsets.

I wish it could be this holiday every day: Halloween!

What was your favorite band in high school? I think it was probably Pink Floyd

What is your biggest office pet peeve? When people leave wet sponges in the sink! Then they gather bacteria and start to smell. Wring out your sponges and leave them to dry!

I’m most proud of: My stories, my wonderful friends (how did I get so lucky?!) and my perseverance.